Unlocking Performance and Efficiency in Azure SQL and SQL Server

Are you looking to accelerate Azure SQL workloads while keeping cloud costs under control—or aiming to get the best possible performance out of your SQL Server on-premises? This session tackles real-world performance challenges by dissecting slow-running queries to uncover inefficiencies and hidden bottlenecks. Through hands-on examples and proven diagnostic techniques, you'll learn how to apply intelligent optimization strategies that deliver measurable improvements in speed and resource usage.

We’ll also take a deep dive into the SQL Server query engine to explore how Intelligent Query Processing can enhance performance—and where its limitations may affect reliability. Whether you're fine-tuning individual workloads or managing databases at scale, this session equips you with practical, actionable insights to make your queries faster, smarter, and more cost-effective—across both cloud and on-prem environments.