How each got their first 10 customers - STHLM

Every company starts with zero customers. Landing the first ten is the hardest part, and the part founders learn the most from.

In this fireside chat, three Stockholm founders share how they actually won their first 10 customers:

• Where the first leads came from
• What they said on those first calls
• What didn't work, and what they'd do differently today

Speakers

Johan Torssell, Founder of Spiich Labs. Spiich builds AI for revenue teams that win on relationships.

Baltsar Sahlin, Founder of Mynt. Mynt is a spend management platform for companies.

Steve Rahimi, Founder of Pango. Pango lets e-commerce companies build AI agents in plain language to automate logistics like deliveries and returns.

Agenda

18:00 Doors open
18:30 Fireside chat
19:15 Q&A with the audience
19:30 Mingle
20:00 End

For founders and early team members chasing their first customers, and anyone working in sales or go-to-market at an early-stage startup. Bring your questions, the Q&A is yours.

👉 Register to save your spot, see you in the house!