Pitch To Punchline: Masterclass in Professional Public Speaking BRUSSELS
About this event
How knowledge from 20 years in the world's best advertising agencies and stand-up stages will transform how you command a room.
About This Masterclass
Let's face it: the "EU Bubble" runs on complex information. Whether you are advocating for policy changes, delivering quarterly tech updates, or pitching to stakeholders, you are constantly tasked with turning dry, dense material into engaging presentations.
But if you are still relying on slide-heavy, jargon-filled monologues, you are losing your audience, not being listened to as much as you should, and missing out on career advancment you sorely deserve.
There is a better way
In this intensive 3-hour masterclass, you will learn to communicate with the strategic precision of a New York adman and the stage presence of a professional stand-up comic.
After spending 20 years building campaigns for the world's top brands at a premier New York advertising agency—and performing as a professional stand-up comedian—I have reverse-engineered what it takes to capture an audience's attention, hold it, and persuade them to act.
Important: This is NOT a comedy class.
You are not here to learn how to tell jokes or be a comedian. You are here to learn the mechanics of stand-up (pacing, reading a room, projecting confidence) and the strategy of advertising (concise messaging, emotional hooks) to become a powerful, persuasive professional speaker.
What You Will Learn in 3 Hours
This is a highly interactive, practical workshop broken down into three core modules:
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Hour 1: The Hook (Ad Agency Storytelling)
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How to distill complex, technical information into a clear, compelling core message.
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A repeatable, practical framework for constructing compelling presentations.
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Building a narrative structure that naturally drives toward your goal.
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Hour 2: The Delivery (Stand-Up Mechanics)
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How to physically own the room before you speak a single word.
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Mastering pacing, pausing, and tone to build authority.
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Handling the unexpected: What stand-up teaches you about dealing with tough crowds, interruptions, and blank stares.
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Hour 3: The Stage (Live Practice & Feedback)
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On-your-feet exercises in a supportive, low-stakes environment.
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Individual, constructive feedback on your specific speaking style.
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Actionable takeaways you can apply to your very next meeting.
Who Should Attend?
This workshop is designed for individuals who need to communicate with impact, including:
- Public Affairs & PR Professionals
- NGO Advocates and Lobbyists
- Tech & Management Consultants
- Founders, Diplomats, and Corporate Leaders
Tickets & Availability
To ensure every participant receives personalized feedback and coaching, this masterclass is strictly capped at 16 people.
- Standard Admission: €149
- Early Bird Admission: €99 (Only 4 spots available!)
Whether you are looking to conquer your public speaking anxiety or refine your executive presence, this workshop will give you a completely new toolkit for owning the room.
ABOUT YOUR TEACHER:
Thomas Henry has spent 20 years solving complex problems for top-tier ad agencies across New York, London, and Paris. His strategic work has earned the industry’s highest honors—including Cannes Lions, Webbys, and Effies—by cutting through corporate jargon to deliver simple, thought-provoking messaging. (If you’re looking for buzzwords and trendy charts that say a lot of nothing, he is not your guy).
But Thomas doesn’t just build the pitch; he knows how to deliver it. As a former adman turned professional stand-up comic, he brings razor-sharp wit and irresistible energy to the stage. He regularly performs at iconic venues like The Comedy Cellar in New York and The Comedy Store in London, and his sell-out European tours have been featured in The Guardian, on the BBC.
You can see Thomas' advertising work here https://artsunknown.co.uk/
And his comedy work here https://www.thomashenrycomedy.com/
Source: eventbrite